About Us

Discover Aveda

The art and science of pure flower and plant essences is the core of Aveda. Our beauty products are alive with the life force of plants, and contain pure essential oils. Our solutions are so powerful we call them purescriptions™. While we specialize in hair care, we offer other plant-based products—skin care, makeup, pure-fume™, aromas and lifestyle—that are all professionally developed, clinically tested, and go to exceptional lengths to be respectful of the earth. Our professional network, nearly 8,000 salons and spas worldwide, shares our commitment. Ever since a hairdresser founded Aveda in 1978, our products have been harvested with respect for the earth, in harmony with the web of life.

Aveda: connecting beauty, environment and well-being.

What Makes Us Different

Our Experience Center was designed to give customers the opportunity to explore the very best that Aveda has to offer. We offer a small shop feel, we are a privately owned, Cleveland-based company that is focused on meeting the needs of our individual customers.  

We nurture relationships with our network of salons and spas to stay tuned with the latest trends and customer demands. We provide opportunities to our partners and stylists to gain exposure.

Our Staff

Our team is comprised of licensed cosmetology professionals who have extensive knowledge in Aveda's offerings. Our family of businesses include Brown Aveda Institute, Casal Aveda Institute, and Ladies & Gentlemen Salon and Spa.